These bulbs are a Cree bulb or SMD.
They are far more superior to the HID lights people are buying in the aftermarket stores.
Cree bulbs WILL eventually take over the market and be a lot cheaper than the HID (real) kits available.
The new 5630 LED is the brightest on the market right now ranging from 1W to over 144W bulbs.
These are quite impressive and if you can find a good brand like sencart, HML, Samsung or point purple you will be pleased.